Bala is a Fractional C level executive advising multiple startups and large enterprises in AI strategy and implementation. He is Chief Technology Officer at 99ravens.ai , Chief Data Officer at CardeaHealth.io, Mantis ai, LoyaltyIT.com and advisor in multiple public listed firms in Retail and real estate domains. Prior to this, Bala was the Chief Data Officer and intrapraneur at Pelmorex (TheWeatherNetwork) where he led AI solutions @ scale in Weather/ Consumer insights, AdTech/ Retail in B2B/B2C and building businesses from scratch in the AI space.
Bala has a Master’s of Science in Computer Engineering from The University of Alabama, and an MBA from Ivey Business School. Prior to Pelmorex, Balalead engineering and software teams at Johnson Controls (Fortune 100) and Eutech Cybernetics which was rated by Gartner as one of the cool companies in smart city solutions.
Day 1: Jun 4, 2025
11:00 am
PANEL: MONETIZATION
Putting up your sail in economic headwinds- Demonstrating ROI and Unlocking New Revenue Streams through Monetization
In the face of economic headwinds it is more important than ever to demonstrate the value of your data and analytics capabilities. More importantly is the opportunity to turn data from a liability into an actual monetized asset, effectively transforming raw information into valuable, revenue-generating offerings. Create a roadmap to:
- Build credibility and get buy-in form your executive team through demonstrating the ROI of data and analytics
- Identify high-value data assets and assess their monetization potential within your industry.
- Implement frameworks for data governance and compliance to protect and maximize data value.
Increase strategies to turn your data into a strategic business asset to unlock new revenue opportunities and foster long-term growth.
Day 2: Jun 5, 2025